In the words of Michelle Obama: “There’s power in allowing yourself to be known and heard, in owning your unique story, in using your authentic voice. And there’s grace in being willing to know and hear others.” There has never been a better time to explore and see how you can optimize your office space to open yourself up to this power and grace, as the communication through body language in a one-on-one session can enable you to see deeper than just the words sought out by your patients.
Below we have set out some of the key considerations in selection of your perfect office space.
Location is Critical
One of the most important factors is ensuring accessibility to your patients, thus consider easy access to highways and main roads.
Visibility is also extremely important, so areas in close proximity to major routes, hospitals, pharmacies and other physicians might be good options. This not only increases your visibility, but also enhances collaborations between service providers to offer on overall continuum of care to the patient.
Another key factor in determining the best location for your office space is the overall view of the environment and location in terms of aesthetics, other types of businesses in the area as well as overall safety and security.
Your Ideal Workplace Requirement
Even though the main focus of you as practitioner normally revolve around your patients, it is imperative to realise that the office space you choose will be the place where you spend majority of your days and providing a productive, appealing and comfortable environment for you and your employees to work in is crucial.
It is also important to analyse your needs and visualize the space to ensure that the offices you decide on is large enough to meet your needs, yet not too large that it becomes unmanageable.
Knowing your competitors in the market, will enable you to not only see what is working for others in similar situations, but will also allow you to ensure that you are not located in a space too close to other practices in the same field, which could potentially lead to patient confusion and loss of potential business.
Demographics of your Patients to Ensure Stability and Growth
Majority of patients naturally prefer to visit practitioners in close proximity to where they work or live. It is thus important to consider the age, education levels, socio-economic circles and expectations of your ideal patients to enable you to cater to their needs.
The type of patients you would normally expect in the area will also affect the lay-out and interior design selections for your practice. For example, a more modern and funky office space will attract and make a younger client-base feel more comfortable, whereas more senior persons would in all likelihood prefer a more conservative office space for treatment.
All of the above factors are key considerations to keep in mind when deciding on the perfect office space for your healthcare practice.
Should you wish to also get some tips on considerations for your office space search from a real estate perspective, check out https://www.goldengroupcre.com/rent-real-estate-news-talk/eight-considerations-for-your-medical-office-space-search